As a Vice-President of our school’s Beta Club, I was on a team with four other officers to organize our participation in a competitive canned food drive hosted by a local news station. Alongside the competition, we had to plan a rally to celebrate our collection (at 6am, the reason for the name “Sunrise School Spirit”. Starting in May 2023, I participated in weekly meetings to strategize how our school would take on the competition. By the time school started in August 2023, we had our plan of action but no solid way of getting information out to the student body and surrounding community. I took to social media and created an account for our Beta club and began sharing information on where people could donate non-perishable food, how monetary donations could be sent to the school, and how people could help out if they can’t donate. During our weekly meetings, we were also thinking ahead to our big rally morning, which we decided to make our own “Haunted Sunrise” in lieu of it being schedule for October 27th. After the months of hard work between me and the group of officers, we were able to collect 38,447lbs that was all donated to a local food bank.

VIDEO CONTENT & ENGAGEMENT

Skills & Programs Used

Large Event Planning, Content Creation, Graphic Design, Copy Writing for Social & Press, Branding Tone & Voice Creation, Audience Engagement, Social Media Analytics, Fiscal Fundraising, Community Outreach, Donation Organization

Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe InDesign, Adobe Lightroom, CapCut, Google Suite (Docs, Sheets, Forms)